Capitalism, Ecocentrism, and the Apocalypse" by Casey Schmidt
Off-campus University of Richmond users: To download campus access theses, please use the following link to log in to our proxy server with your university username and password.
Date of Award
2015
Document Type
Restricted Thesis: Campus only access
Degree Name
Bachelor of Arts
Department
English
First Advisor
Dr. Julietta Singh
Abstract
“I am the Lorax, I speak for the trees.” With this quote, Dr. Seuss’s character the Lorax establishes himself as the spokesperson for nature and presents the main conflict of the iconic picture book: ecocentrism versus capitalism. Published in 1971 at the height of the modern North American environmental movement, contemporary readers could recognize this dichotomy mirrored in their own society. In the wake of Rachel Carson’s Silent Spring (1962), environmental stewardship had become increasingly politicized, bifurcating into pro-environmentalists and pro-capitalist, assuming that the value of one excluded the other, and producing a cache of literature both scientifically and politically charged. Though nature has been a theme in children’s literature since its inception, Seuss’s The Lorax was the first book to bring the problem of environmental protection to that audience in an overtly political way.
Recommended Citation
Schmidt, Casey, "The Lorax : Capitalism, Ecocentrism, and the Apocalypse" (2015). Honors Theses. 803.
https://scholarship.richmond.edu/honors-theses/803
ncG1vNJzZmirk528ra3RrJ%2BiqF6ntqS0zKilnWaVmcJwtM6npqurXam1pr%2FErGZxaGNk